We knew Obamacare would create big changes in the healthcare system. We didn’t know Obamacare … or should we say Brobamacare…would beget “brosurance.”
On Tuesday a Colorado group launched a “got insurance?” campaign trying to lure bros to sign up for the system. It’s an odd attempt to reach out to the high-value “bro” demographic—the young men who need to sign up for the system in order to make it work, because in the near term they will tend to pay in much more than they take out in benefits.
But in the anthology of our national conversation about Obamacare, Brobamacare isn’t the weirdest appeal. Not by a long shot. Here are our favorite appeals in favor of, and against, Obamacare:
YOLO: This ad created by the right-wing Crossroads GPS (a nonprofit linked to Karl Rove) mocks the Obama administration’s efforts to reach out to young people about…
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